Hocus Pocus wrote: ↑Sat Feb 26, 2022 2:47 pm

Jamert wrote: ↑Sat Feb 26, 2022 2:08 pm

Angelopoulopoulous wrote: ↑Sat Feb 26, 2022 12:28 pm So are we going to blame Ozuna?

Santo was a perfect opportunity for xtina to get a hit but she didn't even perform it once! I bet Ozuna realised quickly that she didn't have any willingness to promote and he moved on. His new song is already on the top 10 of every major reggaeton playlist and has over 27M

He hasn't performed his new single yet, neither Becky G and Karol G and have landed amazing numbers. I honestly don't think a live performance is that important these days to get a hit.

It's more about playlisting AND tiktok (unfortunately). She / they could have easily tried to create a Santo challenge (also PMM had lots of "tiktokeable" moments) yet nothing was done (well Gilbert tried). Ozuna was immediately all over tiktok and IG reposting challenges with his new song

Exactly. A live performance won't make the streaming numbers go up by 100% and make it a hit. A live performance is good for fans but it won't make it a hit.

Thank you guys for speaking sense! For some reason these people still think its 2010 when you can perform on GMA, Oprah or Jimmy Fallon and instantly a song shoots up the charts. Santo's streaming numbers will NOT increase massively by her performing anywhere IMO. I mean what did the Latin Grammys do for Sonos Nada or PMM? As previously stated Ozuna's and Becky G's new songs are doing well without any performance whatsoever and nobody even try to tell me that "Oh but Christina needs to perform here there and everywhere". Lies. It's 2022 where its all about playlisting and social media, which both will encourage radio to play the song.

Lament wrote: ↑Wed Jan 26, 2022 5:51 am Down 15 positions in Spain today.
#135 - 48,807
For comparison (since everyone was comparing Santo to his new song…) Maluma's new song is up 14 positions. That's the reason why we should never brag so early.

In Switzerland, the song is down 4 positions.
#175 - 5,690

I don't think people were bragging, they were just happy for Christina and pleasantly surprised at her outpacing Maluma. Also, with Spotify, doesn't Maulam's song have better play listing? That's something to consider too.